What is Legal entity?

A legal entity is the name on the paperwork rather than the name on the site's own pages, and a member's agreement runs with that company, so it decides who answers a complaint and which register holds the details. Addyi trades as Sprout Pharmaceuticals, Inc., AdmireMe.VIP as Kiwi Leisure Limited and 3DXChat as 3DXChat Inc. 50plusmatch.be sits furthest from that pattern: the operator behind the site is MatchMedia BV, a name a reader would have to search for separately.